The question
truDigital
Stick-based platforms
Enterprise suites
What runs the screen
Purpose-built signage player, $299 once
Consumer streaming stick
Proprietary player, often leased
When the internet drops
64GB cache keeps playing
Usually a black screen
Varies by tier
Who fixes a stuck screen
Remote command from the cloud
Someone drives to the site
Ticket, then a field visit
Support model
Unlimited U.S. phone, included
Email tickets, business hours
Paid support tier
Training
Unlimited sessions, every hire, $0
Docs and videos
Paid onboarding package
Users
Unlimited, permissioned
Often per-seat
Per-seat licensing
Contract
Annual, multi-year optional
Monthly, price changes
Multi-year, negotiated
Getting started
Scheduled training and your first playlist built with you
Docs and a login
Formal onboarding project, months long
Content help
In-house designers, on staff
Template library only
Agency, billed hourly
Multi-location control
Campaigns, with local overrides
Manual per screen
Available on top tiers
Who you talk to
The same named rep, for years
Whoever takes the ticket
An account manager, on rotation